Enough has been written about Twitter in the past month for me to avoid explaining the phenomenom. A great guide for marketers getting started on Twitter, written by Drew Neisser, is here. I'm going to jump into the conversation with a bit on one Twitter app, and then quickly digress into one of my [brilliant] rants...
I heard on the radio this morning that plants can now Twit. For $99, plant lovers can get their plants to talk back to them via Twitter. Botanicalls is the name of the device that will tweet your plant's water needs to you (and said plant's followers), so you don't forget to take care of it. It turns your plant into a living Tamagotchi! HOW COOL!
This made me think what if... What if I/we/somebody created a climate change awareness campaign using Twitter to publicize the decay of our planet?! I know scientists are using sensors to track climate change, so let's make the sensors tweet updates in layman's terms, buy up some digital and outdoor ad space (ad space that targets world leaders, influencers, and big business execs -- that is, those with the power to fund and enforce change), and go live!
P.S. I tweet, and I'm easy to find. Let's follow each other!